Made Requena

Bimbo

Bimbo — All cases

Overview

For a global Bimbo event bringing together senior leaders from different markets, I developed the social media content and presentation materials used to communicate the experience before and during the event.

The project combined strategic messaging, visual consistency and a premium design approach aligned with the scale of the audience.

The Challenge

The content would be seen by directors and key decision-makers from around the world, so every piece needed to feel clear, relevant and highly polished. The challenge was to transform complex event information into engaging communications while maintaining Bimbo’s brand recognition and delivering a more elevated visual experience.

The Solution

I created a cohesive communication system across social media assets and presentation slides. The content was structured strategically to highlight the event’s key messages, while bold layouts, refined typography and consistent visual elements helped create a premium and internationally relevant look and feel.

Bimbo — social 1Bimbo — social 2Bimbo — social 3
Bimbo — social wide
Bimbo — social trio 1Bimbo — social trio 2Bimbo — social trio 3
Bimbo — solution trio 1Bimbo — solution trio 2Bimbo — solution trio 3
Bimbo — solution wide
Bimbo — final 1Bimbo — final 2Bimbo — final 3Bimbo — final 4
Bimbo — wide
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